Select Models

Select Models and MP Management merged, combining their rosters to become Select Model Management. A refreshed identity and international launch campaign was created to debut this merger across multiple touchpoints, from city-specific rollouts to Instagram takeovers. Aiming to appeal to a younger generation of talent, the identity was designed in order to maintain a classic and professional look, elevated by experimental typographic executions. A refreshed website was built, integrating full page photography, creating a true editorial-forward experience.